Jemima Officer

Jemima Officer is an SEO Specialist at Alley Group, focused on practical, test-and-learn optimisation across metadata, content architecture, and technical fundamentals. A Monash University graduate, she blends clear communication with precise implementation and reporting—helping brands turn research into actionable improvements while building capability across teams.
Jemima is a recent Monash University graduate and continues to upskill through targeted short courses in analytics, content, and technical SEO. Her education underpins a practical, iterative approach to optimisation and measurement.
Outside of work, Jemima loves spending time with her two beloved dogs and perfecting her baking creations. She also enjoys travelling with friends to explore new places, cultures, and cuisines, whether it’s a weekend getaway or an overseas trip.
