Headshot of Thom van Wanrooij, SEO Executive

Professional

With a sharp eye for detail and a passion for performance, Thom helps websites climb the rankings—and stay there.

At Alley Group, he specialises in SEO strategy and website optimisation, digging into data, fine-tuning the details, and pushing for big results. Whether it’s driving organic traffic or improving user experience, Thom believes every element counts.

His approach blends creativity with analytics to ensure every strategy not only looks good on paper but delivers measurable impact.

Personal

Outside of the SEO world, Thom is usually found somewhere between the gym and the beach—soaking up the sun or chasing the next great ocean view.

Music plays a big role in his life: he DJs, creates playlists for every mood, and always has an ear on the latest house tracks.

On weekends, he’s often exploring new restaurants in the area.

Whether he’s optimising a website or curating a killer playlist, Thom brings the same energy: curious, driven, and always tuned in.

Education

Thom completed his Bachelor in Marketing Management (Sports Marketing), combining his passion for strategy with a love of sport.

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